Business Performance and Analytics Manager – Azam Media (March 2025)

Full Time
Dar es Salaam
Posted 3 hours ago

Azam Media

Business Performance and Analytics Manager – Azam Media (March 2025)

Company: Azam Media Ltd
Location: Dar es Salaam, Tanzania

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Azam Media Ltd is the parent company of Azam TV Ltd, the leading Satellite Pay TV operator in East Africa and a top-tier production company.

Position: Business Performance and Analytics Manager

We are looking for a Business Performance and Analytics Manager who excels in data analysis, has a strong business acumen, and can transform insights into strategic actions that drive growth.

Key Responsibilities

Develop and implement Customer Value Management (CVM) and Customer Experience strategies to enhance customer engagement.
Leverage data insights to boost revenue growth, improve customer retention, and enhance satisfaction.
Build churn prediction models, analyze customer behavior, and develop loyalty programs.
Present key business performance reports and strategic recommendations to senior management.
Generate daily reports on campaign performance, business trends, and operational insights.

Analytics & Model Development

Create predictive analytics programs to understand customer behavior and reduce churn.
Analyze customer satisfaction trends to optimize service delivery.
Design and execute revenue stimulation, customer retention, and loyalty strategies.
Develop product recommendation models to drive sales and maximize customer value.
Prepare data-driven performance reports to guide business decisions.

Skills & Competencies

Strong problem-solving abilities to identify business opportunities and challenges.
Excellent communication and presentation skills, making insights accessible to non-technical stakeholders.
Expertise in data analysis, statistical techniques, and managing large datasets.
Experience in predictive modeling, data mining, and machine learning is a plus.

Qualifications

Bachelor’s degree in Statistics, Economics, Data Science, Actuarial Sciences, Mathematics, or a related field.
Proficiency in SQL and Python for data analysis and model development.
Hands-on experience with data visualization tools such as Power BI, Tableau, or similar platforms.
Strong business acumen, with the ability to analyze, interpret, and present data effectively.
Prior experience in predictive modeling, data mining, and statistical analysis is an added advantage.